Development Services for Startups

Once you’ve found a strong market fit, it’s time to scale up. Softeq helps companies transform their MVP into a ready-to-market product by offering custom hardware and software development for startups. Our engineers can augment your in-house team or take over the entire development process.

Start now

Why Startups Turn To Softeq

I. Preparing a Product for Scaling Up

Series A startups turn to Softeq when they plan to industrialize their offerings. Softeq helps them improve existing functionality and develop new features. We may also propose different implementation options to reduce the cost of your product.

case study
Hardware for Commercial Construction Robot Rovers
Softeq helped a client reduce the cost of hardware modules by a factor of five and improve the performance of their solution.
Read Case Study
II. Rescuing a Project if Something Goes Wrong

If you’ve already spent a large portion of your budget, but the solution still doesn’t work the way you want it to, we’re up for the challenge. Softeq experts will look under the hood of your solution and find the problem. We’ll then fix it, whether it’s software, firmware, or hardware-related.

Case study
App for Smart Baby Products
Our client was able to double their client base once we had fixed the most important issues.
Read Case Study
III. Looking for an IoT Vendor for a Multi-Vendor Project

Multi-vendor projects can be tricky. Our engineers know how to avoid pitfalls when working together with other vendors. We’ll make sure our deliverable is fully compatible with components from other vendors. This approach also helps prevent release delays and budget waste.

Case study
Story of a Project With Multiple-Vendor Cooperation
Here’s an example of how challenging multi-vendor projects can be and what you can do to keep them on track
Read the Story

Are you an early-stage startup?

Learn more about the Softeq Venture Studio. We’ll help you with the ideation and initial funding.

Need a tech partner to cover technology gaps in your project?

Let’s start
Margarita Account Manager

How Startups Feel About Working With Softeq

App for Smart Baby Products
Lutwin SchommerCEO, AGU Baby AG
“After the first six months of development, they had fixed the most important issues, doubled our audience, and increased the number of installations on both app stores … We feel secure having such a competent resource on our team.” Show full text
Smart Dog Collar with Virtual Fence
Jonathan RagalsCOO, PAWS
“Whatever we throw out to get done, Softeq gets it done.” Show full text
Smart Bassinet
Mika SaryanDirector of Software Development, Happiest Baby
"Happiest Baby, Inc., employed Softeq to help launch our flagship product SNOO, the world's smartest baby bed. The partnership contributed to SNOO’s successful launch, which has since won several awards, including CES 2017 Best of Baby Tech & Safety and the 2017 BIG Innovation Award." Show full text
UAV Inspection Portal
Colin HickeyHead of Product, Sky-Futures
“In terms of project management, Softeq is bulletproof. They respond to things quickly, and they don't cheat by doing the bare minimum work to achieve the specs. They're apologetic if something doesn't work as planned, even if it's not their fault. And they turn around resolutions extremely quickly.” Show full text
Need more than augmentation for your tech team and additional competencies?

We also have other models of partnership. For example, for enterprises, we provide an entire team, including team management.

How Startups Benefit from Working with Softeq



Do you want to scale your project, but you don’t have enough hands? Power your team with Softeq engineers. We cover everything needed for IoT development: software, embedded systems, and hardware.


Dedicated Development Team

Softeq can also put at your disposal an entire team with a relevant skill set, fully dedicated to your project. We offer a full-cycle service—from development to testing and support—so you don’t have to look for another external vendor.



You’ll easily be able to control the project’s progress and budget spend. At regular meetings, we’ll show you the current status of the project. We’ll also provide you with a list of hours spent on each task.


Well-Established Processes

Over the years, we have developed well-tuned processes for managing people in the team. So we definitely won’t bring any chaos to your recently established processes.