With full-stack development capabilities at hand, Softeq is the go-to technology partner for retailers getting hit by eCommerce. We’ll help you automate inventories, avoid stock-outs, and build long-term relationships with customers.Get in Touch for Details
Digital transformation in retail is driven by the change in customer behavior. Before making a purchase, consumers now do product research and read reviews online. In a shop, a customer expects to be able to use Apple Pay and redeem digital coupons. Following the purchase, your audience will most likely share their shopping experience on social media.
To retain digital customers, a brick-and-mortar business must deliver seamless and personalized shopping experience across multiple touchpoints:
To relay promo content to customers and improve in-store navigation, you can make use of custom retail digital signage solutions. Partner with Softeq to create:
To engage customers and increase sales, you can deliver proximity notifications right to your customers’ smartphones. We will help you design location-aware solutions based on GPS, NFC, BLE beacons, and QR codes:
To align supply with demand and reduce shrinkage, you should monitor inventory location, availability, and storage conditions. Softeq will help you collect inventory data using sensors (temperature, humidity, motion), RFID tags, and beacons. Our inventory management solutions portfolio features:
We digitalize customer loyalty programs — and that’s what 95% of your loyalty program members want. Our mobile development team builds native and cross-platform customer loyalty apps with multi-level rewards systems, social features, live chat functionality, and chatbots.
Besides beacons and digital signage, we’ll help you transform in-store customer experience with Augmented Reality. To that end, we develop marker-based catalog apps, AR navigation systems driving foot traffic to your store, and virtual try-on solutions.