Pet Tech Solutions

The booming Pet Tech market is interesting both to emerging startups focused on pet care, and established manufacturers, willing to conquer the new market. At Softeq, we help such companies establish a market presence and outpace the competition with our hardware and software expertise. We design smart pet devices and develop a connected ecosystem behind them.

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Pet Industry Startups Are Raising Large Funding Rounds: Here Is Why

The pet industry is transforming along with the preferences of pet owners. Modern pet owners want more than just high-quality pet supplies. Today, they seek human-grade pet care. Pet parents are accustomed to comfort and all things digital, so they expect the same for their domestic animals. That’s why modern pet owners invest in pet health monitoring devices and location-tracking gadgets. It’s also why veterinary telemedicine is gaining popularity.

Startups are emerging to meet the growing demand in the pet care industry. They use current technologies to develop effective and affordable Pet Tech products. Investors have also taken notice of the trend, and they are increasing funding in the pet IoT sector. This presents a great opportunity for startups in this sector to really shine.

Pet ownership in the US
66% The number of U.S. households that own a pet in 2022. This is 86.9 million homes.
Pet care spending
+100% In 2022-2030, pet owners are expected to increase their pet care spending from $136.8B to $277B.
Pet Tech market size
>$35B The market is projected to increase by 7 times from 2022 to 2032.
Global Pet Tech funding
>$1B After the pandemic, Pet Tech funding has exceeded $1B per annum for two consecutive years.

Pet Tech Solutions in Focus

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Chris Howard Founder and CEO, Softeq

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IoT in Pet Tech

Emerging startups and established tech companies have an equal chance for success in the Pet Tech IoT market. Softeq becomes a reliable tech partner with our profound experience in developing smart IoT hardware and software for pets. We can assist you with the design, development, and integration of solutions for fully connected smart ecosystems. Softeq offers solid analytical capabilities that will help you gain actionable insights and deliver smart pet tech products that will be in high demand.

AI in Pet Tech

Big data and AI can be applied to multiple areas of interest in Pet Tech solutions – pet recognition, Pet Tech gadgets, AI-powered laser toys, preventive veterinary telemedicine, and so on. Our specialists can analyze your business and determine which use cases will generate the best ROI. We can help you discern the most perspective direction and what new tech will drive profitability and help gain the market. Once you partner with an expert AI team, you will find the best way to integrate smart solutions into your Pet IoT project.