Digital Solutions for the Baby Tech Industry

Softeq offers custom software and hardware development services to consumer electronics startups eyeing the booming Baby Tech sector. We’ll help you design smart devices, embedded software, scalable back ends, and robust data visualization tools, which allow parents to interpret sensor data and act on it.

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babytech-industry
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Parenting Goes Digital. Here’s Proof

The demand for baby technology products—i.e., connected monitors, smart feeders and sleepers, and sleep aids—is stronger than ever. This can be attributed to the fact that Millennials, who recently overtook Boomers as America’s largest population, are leaning into the comfort of technology when starting their families.

Millennial households’ income is now $10 thousand higher than the national average—and young parents leverage the money to raise their children differently. They spend more time with their families, seek advice on the Internet and social media, and need a better, more relaxed approach to parenting.

DIGITAL-FIRST PARENTS
50% of babies in the USA are born to Millennial parents (source: National Retail Federation)
EARLY CHILD CARE AND EDUCATION COSTS
$42bn is how much US parents spend on early child care and education annually (source: CSCCE)
BABY TECH SPENDING
$46bn the current size of the US Baby Tech market (source: Forbes)
BABY TECH STARTUP FUNDING
$500m is how much US investors poured into Baby Tech companies between 2013 and 2019 (source: Crunchbase)

Baby Tech Solutions in Focus


Developing Baby Tech Solutions in a Single-vendor Environment

As a full-stack company focussing on IoT solutions, Softeq can help you with hardware design, connectivity technologies, firmware, cloud platforms, and mobile app development. 

As a full-stack company focussing on IoT solutions, Softeq can help you with hardware design, connectivity technologies, firmware, cloud platforms, and mobile app development. We also have an in-house Business Analysis department, which assists IoT startups in validating their ideas, identifying technology roadblocks early in the development process, and controlling the project scope to optimize costs and time to market.

Ensuring Compliance with Medical Device Security and Safety Standards

Our IoT developers have contributed to the ideation, development, and launch of several clinically tested Baby Tech devices. The Softeq team will consult you on meeting the global and region-specific healthcare regulations and standards, including FDA, HITRUST, HIPAA, HL7, DICOM, ISO 13485:2016, and European requirements for medical devices.

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