Powers small memory devices and extends beacons’ battery life
Firmware update and code optimization: extending the capabilities of a beacon-based retail intelligence platform
Footmarks turned to Softeq to upgrade firmware for its beacon-powered digital intelligence platform. The client intended to:
The solution caters to several environments. In retail and advertising, it delivers personalized customer experience. In the workplace, the platform helps protect intellectual property and physical assets. It also can be used at sports venues, where proximity technologies help engage the audience through personalization, gamification, and interactivity.
The beacon-enabled platform is an end-to-end proximity solution that provides real-time analytics on user behavior. Its capabilities include:
To support internal beacon parameter customization during the device manufacturing, the Softeq team developed a provisioning application. With the app, a device manufacturing company can set up custom parameters for an entire lot of the produced devices.