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Softeq Partners with HP for Rugged Mobile Retail Solution

January 14, 2008

New York, National Retail Federation, January 14, 2008: Softeq Development Ltd. today announced a partnership with HP for a rugged mobile retail solution utilizing Softeq’s DURATEQ 3100.

The DURATEQ, based on HP iPAQ Pocket PC technology, uses advanced materials that make this device durable without the bulk, weight, and awkwardness of other rugged handhelds. (See the DURATEQ at NRF in HP’s Booth #842) The small and light design makes the DURATEQ easy to carry, clean, and maintain, making it perfect for retail and commercial applications, such as guest services, restaurant POS, hospitality, field operations, and maintenance. The DURATEQ 3100 runs on Windows Mobile from Microsoft, maximizing compatibility with commercial and custom applications. It comes with mobile versions of Microsoft Outlook, Word, Excel and Internet Explorer.

“Initially, we developed the DURATEQ for a lead customer with demanding handheld requirements. Commercial handhelds were too fragile while rugged, military-spec handhelds were too bulky and too expensive,” says Alan Brown, Vice President of Sales and Marketing, Softeq Development. “With the DURATEQ, we've combined the best features of both products: compatibility and durability in a small form factor, which makes the DURATEQ ideal for retail environments.”

The DURATEQ has built-in 802.11 Wi-Fi and Bluetooth wireless protocols to support wireless communications. It has extended battery life for day long performance, and a rugged 6-pin docking connector for charging. A secured SD card slot prevents tampering. The overall design features a ruggedized, high-impact sealed casing with rubber overmold, and shock, dust, and splash resistant construction.

A number of optional accessories increase the functionality of the DURATEQ for retail solutions. Among the accessories are an RFID module, magnetic stripe reader, a bar code scanner, and a GPS module. An optional multi-unit charger can support up to five handheld units at once.

The base model of the DURATEQ 3100 lists for $999. It is currently available from both HP and Softeq.

Headquartered in Houston, TX, Softeq Development Ltd. is a privately held corporation specializing in system integration, project management, and product development for Fortune 1000 companies worldwide. More information about Softeq is available at www.softeq.com. Get information about the DURATEQ 3100 handheld at www.durateq.com.