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Softeq created a marketplace and dealer locator solution that serves as a direct sales tool for brands and their resellers.
Functioning as a single point of sale to consumers, the platform also enables buyers to engage in ultimate transaction with vendors.
Client: Brandleap, a sales and marketing software provider
Industry: Business Software Solutions
Engagement Model: Combination of Fixed Price and T&M
Brandleap engaged Softeq, its technology partner, tapped for a solid technical background and advanced implementation skills across a number of domains, to develop a complex e-Commerce portal. The e-Commerce functionality implied multiple integrations with 3rd party web resources.
Softeq was to create a marketplace and dealer locator featuring major brands and resellers to allow them to have direct and non-disruptive interaction with prospective buyers.
The marketplace and dealer locator serves as a direct sales tool for brands and their resellers, while enabling consumers to choose dealers, scan inventory, map store locations, and make purchases through a convenient widget providing info on the brand’s resellers and the nearest store locations.
From the functional perspective, the platform consists of 4 main parts:
The solution employs HTTPS certificate in addition to the security measures implemented within Amazon Web Services and Stripe API.
Softeq's team employed a combination of Scrum and Kanban project management methodologies — Scrumban — to adapt to the changing requirements.
Softeq delivered the project on time and on budget. The solution has successfully passed Best Buy's audit and integration testing and is now available at www.brandleap.com. One of the pioneers trying out the marketplace and dealer locator capabilities is weBoost, the leading manufacturer of cell phone signal boosters in North America.
Softeq’s team will continue enhancing the marketplace to maximize the solution’s potential in meeting individual business needs of each brand utilizing the platform.